A business may be in violation of the FTCA regulations if they are using deceptive practices aimed at an average consumer. A few examples of deceptive acts would be where a business uses statements of half-truths or "come on" advertising; supplies misleading labels, tags, or names; uses package design or labels similar to a brand name or trade name of another label or design; misrepresents the ingredients of a product or where the product came from. These are just a few examples of the regulations found under the FTCA. There are some exceptions to the FTCA rules. Generally, the use of a patent, copyright, trademark, or trade secret have been determined to promote fair business practices. These technical rights actually promote fair competition. For a more detailed discussion of deceptive acts, please seek the advice of an attorney.
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